"Kākahu e Tika Ana"

Arrow Uniforms Announces Collaboration with Māori Designer Adrienne Whitewood for Matariki

This Matariki (June 2024), Arrow Uniforms is excited to announce a special collaboration with Adrienne Whitewood (Rongowhakaata/Ngāpuhi) one of Aotearoa New Zealand’s foremost Māori designers. Adrienne's unique approach blends traditional Māori concepts with modern fashion, creating distinctive prints and decorative designs that reflect the beauty and history of our country.

Bringing Contemporary Māori Designs to Workspaces

Arrow Uniforms, in partnership with Adrienne, now offers New Zealand businesses the chance to integrate contemporary Māori cultural designs into their uniforms. As the Creative Director, Adrienne draws inspiration from Māori art, infusing traditional motifs into stylish and meaningful uniform solutions. Her designs are not only aesthetically appealing but also foster an emotional connection to indigenous culture, making them perfect for businesses looking to reflect a deep sense of identity and respect for heritage.

Kākahu e Tika Ana: Clothes That Work

At Arrow Uniforms, we supply Clothes that Work: "Kākahu e Tika Ana". This philosophy underpins our commitment to providing functional, stylish, and culturally significant uniforms. Our collaboration with  Adrienne Whitewood enhances our offering, merging functionality with the artistry of Māori design, ensuring that every uniform is not just practical but also a piece of cultural art.

Celebrate Cultural Heritage with Unique Uniforms

This collaboration comes at a significant time during Matariki, reflecting renewal and celebration. Arrow Uniforms and Adrienne Whitewood invite businesses to embrace this opportunity to enhance their brand identity with uniforms that incorporate cultural design elements. Join us in celebrating Matariki with a new standard in uniforms, where workwear meets culture.

Nō mātou te whiwhi  – We are fortunate to offer these unique cultural expressions in workplace attire, making every day at work a celebration of New Zealand’s rich heritage.

To enquire about how we can help you incorporate a cultural design with your uniform, you can contact us at: uniforms@adriennewhitewood.com